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The Alternative Blog

Why Cwtch is the New Hygge

Alternative Flooring and Melin Tregwynt got together at The Campaign for Wool’s first ever Wool BnB. We are now thrilled to welcome Eifion Griffiths (the owner of Melin Tregwynt) to be our guest blogger talking all things cwtch.

Nice to see ewe…at Wool BnB

Alternative Flooring loves wool and we swiftly got into the spirit for Woolly Hat Day, but our highlight of Wool Week was taking part in The Campaign for Wool’s first ever Wool BnB where everything from carpets to cardigans was made of this most natural of fibres.

How Alternative and Liberty Fabrics got together

Britain has a fine history of producing quality brands with craftsmanship. Liberty Fabrics and Alternative Flooring continue this tradition. Supporting British design and manufacturing were key factors in launching Quirky B.

Where to have fun with Make Me A Rug

Alternative Flooring’s Make Me A Rug has been redesigned and has a cool new video starring the Mad About The House interiors writer Kate Watson-Smyth who shows the five easy steps to creating your customised rug.

The 6 Key Trends for 2016 That Will Endure

New Year, new trends. Carole King is an Interior Designer and author of Dear Designer’s Blog where she writes daily about current trends, shopping tips and anything else that inspires her.

Christmas Collage

In the lead up to Christmas, this winter we need some cosy colour and pattern on the chilly, grey days to warm our homes, lift our spirits and have some fun.

Britain’s Cool Club

Alternative Flooring is a member of Britain’s Coolest Club – the 2015/16 CoolBrands, where innovation, originality, authenticity and desirability are just some of the cool qualities that count.

Alternative Summer Brochure: This is what we get up to on the hottest days of the year…

See how 7am Creative and award-winning stylist Melinda Ashton-Turner work their magic in creating the new Alternative Flooring brochure. AND it’s Lorna Haigh, the marketing guru at Alternative Flooring who is the ace producer and fits all the pieces into place.

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